MARKETING/DESIGN/CONSUMER TRENDS/INSPIRATIONS Cognac & Brandy News for Consumers & Industry Experts
Sunday, December 9th – Jay-Z hosted his official D’USSÉ Cognac launch party at LIV Nightclub on South Beach. D’USSÉ is Jay Z’s joint venture with spirit giant Bacardi.
Once again, Jay-Z and Barcardi turn to trusted party promoter Michael Gardner, CEO of Headliner Market Group for his magnetic appeal to key influencers in South Florida; for the unveiling of the highly anticipated “ bold new expression of cognac”, DUSSÉ. Miami will be a key market for the brand launch and its on-going distribution. Continue to follow Headliner Market Group for access to the latest in nightlife on twitter @Headlinerworld.
Jay-Z’s wife Beyoncé and a host of friends (Fabolous, Flo Rida, The Dream, Kelly Rowland, Paris Hilton, Floyd Mayweather, Young Chris, Memphis Bleek, DJ Clue, DJ Stevie J, Don P, Teyana Taylor, Teairra Mari, Pusha T, Claudia Jordan) were in attendance to support the launch. A special surprise performance by Trinidad James.
Click the link for a recap video with highlights of the night provided by Headliner Market Group: https://vimeo.com/55472532