MARKETING/DESIGN/CONSUMER TRENDS/INSPIRATIONS Cognac & Brandy News for Consumers & Industry Experts
Government and trade groups from Italy, France and Spain have released wine production forecasts for the year 2014, with France expected to jump over Spain and Italy to become the world’s biggest wine producer. According to France’s Ministry of Agriculture, French wine production is expected to increase by 11% this year, to 46.93 million hectoliters.
Italy’s Associazione Enologi Enotecnici Italiani is projecting Italian wine output to fall 13.5%, from 48.2 million hectoliters last year to 41.6 million hectoliters for 2014. According to the Milan-based group, wet weather conditions are primarily to blame, with 12 of Italy’s 15 wine production regions including Piedmont, Veneto, Sicily and Puglia among others set to record volume losses that is believe to be the smallest since 1950.
Spanish wine production, meanwhile, is expected to drop by 26.3%, from 2013’s record 53.55 million hectoliters to 39.44 million hectoliters this year, according to reports from Spain’s Ministry of Agriculture.
As a result, French wines are probably going to be cheaper and more available than before. Hence, it will indirectly help the cognac where French wine might brighten the reputation and remind consumers of French alcoholic beverages.
Source: The Drinks Business