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MARKETING/DESIGN/CONSUMER TRENDS/INSPIRATIONS Cognac & Brandy News for Consumers & Industry Experts

BURBERRY IS RAISING THE BAR FOR LUXURY BRANDING WITH A MOVIE TRAILER LIKE COMMERCIAL

Burberry is celebrating its 160th anniversary this Christmas with a short film telling the story of Thomas Burberry, the man behind the iconic trench coat.

Burberry Pattern

Burberry Pattern

Directed by Academy Award winner Asif Kapadia, this short film has the scope and scale of a blockbuster movie trailer, indeed.

After watching the 3.30 minutes I was looking all over the Internet for more story of this soon to come movie … to find out this was just a commercial.
Well done!

Spectacular. Burberry has just raised the bar for luxury brand marketing.

 

Source: Youtube

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This entry was posted on November 9, 2016 by in Luxury Brand, Uncategorized and tagged , , .
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