COGNAC DAILY NEWS

MARKETING/DESIGN/CONSUMER TRENDS/INSPIRATIONS Cognac & Brandy News for Consumers & Industry Experts

MARTELL COGNAC +18% IN THE USA SAYS PERNOD RICARD

After posting a 4% sales increase to $1.8 billion in the U.S. market in its fiscal year ended in June, Pernod Ricard sees that progress continuing.

Pernod Ricard Logo

Pernod Ricard Logo

The U.S. accounts for 19% of the company’s global sales. Pernod Ricard cited the market’s overall premiumization progress.

Ultra-premium spirits ($42-$84) and the prestige segment ($85+), which have smaller shares, rose 13% and 17% respectively.

MARTELL COGNAC +18% IN THE USA for the first 52 weeks of 2016.

Sources: Shanken Daily News

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This entry was posted on December 6, 2016 by in Martell, Pernod-Ricard, Uncategorized and tagged .
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