COGNAC DAILY NEWS

MARKETING/DESIGN/CONSUMER TRENDS/INSPIRATIONS Cognac & Brandy News for Consumers & Industry Experts

Tag Archives: Marketing

CHEZ MONNET: THE DREAM OF BILLIONAIRE JAVAD MARANDI

Built in the 19th century, ‘Chez Monnet’ is in the heart of the quite town of Cognac. Originally, it was the childhood home of Jean Monnet, one of the founding fathers of … Continue reading

November 10, 2016 · Leave a comment

PRESIDENT BARACK OBAMA WAS RE-ELECTED TO A SECOND TERM: WHAT LESSON TO LEARN FOR THE COGNAC INDUSTRY?

The political marketing in the USA is very revealing of the cognac marketing in the USA which needs a decisive strategic emphasis on geographic and ethnic targeting. Let me explain … Continue reading

November 7, 2012 · Leave a comment

New Brands, Revived Brands and The Angry Birds!

There are over 1000 brands of Cognac that have been created since the foundation of cognac about 500 years ago. There are about 400 brands still existing and many of … Continue reading

September 20, 2012 · Leave a comment

Fine French Cognacs: Single Growth “Camus Ile De Re’ Fine Island Cognacs” Come From Vineyards In The Most Westerly AOC

July 29, 2011 · Leave a comment

Marketing Cognac: New Commercial Features “Bossard Cognac XO” (Video)

Bossard Cognac XO   Aged around a quarter century, Bossard XO is a petite champagne cognac with a golden lush amber tone. It constitutes a richer assortment of flavors with more … Continue reading

July 27, 2011 · Leave a comment

Cognac And Artists: Hennessy Cognac To Release Limited Edition “KAWS Hennessy V.S. Bottle” (Video)

Artist KAWS went to Cognac to experience firsthand the process that goes into crafting Hennessy with the perfect blend of eaux de vie. Watch KAWS give his thoughts on the … Continue reading

July 20, 2011 · Leave a comment

Marketing French Cognac: Hennessy “Paradis Imperial” Cognac Is Introduced At Heinemann Duty Free Shops Internationally

LVMH Moët Hennessy–Louis Vuitton’s wine and spirits division Moët Hennessy has announced the exclusive launch of its new Paradis Impérial cognac with travel retailer Gebr Heinemann in the Heinemann Duty … Continue reading

July 6, 2011 · 2 Comments